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Strategy, Leadership & Management

Business Crisis Management

Prepare to lead through a crisis. Participants learn to spot crises early, assess risks, build a crisis response plan, make decisions under pressure, communicate with staff, customers and media, and maintain continuity while building long-term resilience.

Elaraby training group photo — Excellence Center training

At a glance

Catalog codeK03
Duration
  • 2 days
LevelPractitioner
Program typeWorkshop
LanguageEnglish / Arabic
DeliveryIn-house · Public · Online

Who it's for

  • Business owners & executives
  • Managers & team leaders
  • PR, HR & communications professionals
  • Risk, operations & security professionals

Learning objectives

  • Identify potential crises early
  • Develop a crisis response plan
  • Decide under pressure
  • Communicate with employees, customers and the media
  • Maintain business continuity and build long- term resilience

Detailed content

01Understanding Business Crises
  • Types of crises
  • Psychology of crisis response
  • Case studies of failures & successes
02Crisis Prevention & Risk Assessment
  • Identifying vulnerabilities
  • Risk mapping & early warning signs
  • Proactive crisis strategy
03Crisis Response & Decision Making
  • Respond, Recover, Reinvent
  • Decision frameworks under pressure
  • Flexible crisis leadership
04Crisis Communication & Reputation
  • Leadership messaging
  • Internal vs external communication
  • Media, PR & social media
05Business Continuity & Recovery
  • Minimising downtime (ISO 22301 principles)
  • Financial & operational recovery
  • Post-crisis review
06Crisis Management Playbook
  • Custom crisis plan (ISO 22361 guidance)
  • Simulated crisis exercise
  • Action planning

Day-by-day agenda

A typical schedule. In-company versions are tailored to your processes, data and timing.

01Day 1
  • Understanding Business Crises
  • Crisis Prevention & Risk Assessment
  • Crisis Response & Decision Making
02Day 2
  • Crisis Communication & Reputation
  • Business Continuity & Recovery
  • Crisis Management Playbook
  • Case study, action plans and course assessment

Practice, tools and assessment

Hands-on practice

  • Facilitate a team FMEA/risk assessment on one of your processes
  • Rank risks with severity–occurrence–detection or risk matrix
  • Leadership-style self-assessment and 360° reflection
  • Role plays: feedback, delegation and difficult conversations

Tools and templates you keep

  • AIAG-VDA FMEA form and action-priority table
  • Risk register and risk matrix (Excel)
  • Feedback (SBI) and coaching (GROW) guides
  • Delegation matrix and team charter

How learning is assessed

  • Pre- and post-course knowledge check
  • Assessment of practical exercises by the trainer
  • Action plan reviewed at the end of the course

Built on these standards and bodies of knowledge

  • AIAG & VDA FMEA Handbook (2019)
  • ISO 31000 / IEC 31010
  • Situational Leadership; Kotter's 8-step change model

Certificate

Excellence Center Certificate of Attendance

Verify a certificate

How it is delivered

  • Public courses in Cairo, in-company programs and live online training
  • Practical exercises, case studies and examples from your sector
  • Can also run as Train & Stay in Sharm El Sheikh, Hurghada or Cairo

Part of these career paths

FAQ

Frequently asked questions

How long is Business Crisis Management?

The program runs 2 days. In-company versions can be adapted to your needs.

Is the course taught in Arabic or English?

Sessions are usually delivered in Arabic with English technical terms and materials. Full English delivery is available for in-company groups.

Can you run it inside our company?

Yes. In-company programs use exercises built on your own processes. Tell us the group size and preferred timing and we will send a proposal.

Will I receive a certificate?

Participants who complete the program and its assessment receive a certificate from The Excellence Center, which can be verified online.

Get dates, fees and the full outline.

Tell us whether you are joining as an individual or planning a program for your team.